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Types of Advertising Media

There are many choices available to the advertiser for the media. Effectively mixing these media is an important part of designing quality advertising. To do so the advantages and disadvantages of each individual medium should be understood so that the advertising campaign features successful combinations. Some of the types of advertising media are:- 1. Mass Media 2. Print Media [...]

By A Mukherjee|2020-05-16T17:19:44+00:00May 16, 2020|Advertising Media|Comments Off

Types of Advertising Media

Everything you need to know about the types of advertising media. Advertising media are the means to transmit the message from the advertiser to the particular class of people. The advertisements may be classified into different categories, based on various forms of media. Media of advertising means any object or any device which is used to communicate the message, either [...]

By Rupsa M|2019-10-15T10:14:57+00:00October 15, 2019|Marketing Management|Comments Off