Tag Archives | buying motive

7 differences between buying motive and selling points

By the word, ‘motive’ we means the force which induces a person to act in a particular way. Just as power causes a machine to move and electricity causes a lamp to give light, similarly motive is the driving force which induces a person to act in different ways.

What are the common buying motives of customers ?

“Buying motives are psychological, not logical”. Psychology is the science which analyses and classifies the varying states of the human mind. It is a science which studies the human mind. In his day-today contacts, the salesman meets various types of persons with different requirements and reactions.

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