Sales Management

"Sales management" originally referred to the designing, planning and directing sales force personnel to achieve the organizational objectives. In the words of Rachman and Romano, "Sales management includes recruiting, selecting, training, supervising, motivating and evaluating the sales force." Learn about:- 1. Introduction to Sales Management 2. Meaning of Sales Management 3. Definitions 4. Objectives 5. Importance 6. Functions 7. Role [...]